Fashion retailer DTLR presented its “Genesis” 4th Annual Summer Fashion show on Sunday, April 28th. Held at the Georgia Freight Dept, the event was hosted by rapper and Streetz 94.5 Morning Show host Yung Joc and DTLR Radio’s Tiara LaNiece. Artists Megan Thee Stallion and Lil Keed both gave feature performances.
This year’s theme, “Genesis”, took the audience on a journey through the past, present, and future of fashion, featuring the latest from top leading brands such as; Nike, Jordan, Puma, adidas, Levis, Champion, Reebok, FILA, Black Pyramid, New Balance, Tommy Hilfiger, Staple, Hustle Gang, Akoo, Ethika, Odd Sox, and many more.
“We wanted to add more of an experience’ feel to the show this year, to encourage more engagement and interaction from our attendees, and to aid in creating more memories and reasons to stay connected to the DTLR brand long-term,” said Shawn Caesar, DTLR VP of Marketing.
“Genesis” was curated by Apprelle Norton, DTLR Senior Visual Merchandising Manager, with assistance from DTLR, David Storey andKeJuan McGee. Tickets will be available at the door.
DTLR is one of the country’s most successful emerging lifestyle retailers with over 240 stores in 19 states and Washington DC. DTLR fuses our passion for fashion, entertainment, sports, and community empowerment while providing customers with superior footwear, apparel, and accessories to elevate their style.
Photo Credit: Martel Sharpe